Skip to main content
    Book your audit call
    PremiumClients CRM for real estate

    Your property software stores listings.
    This CRM sells them.

    Most agencies run on a listing database with a contact list attached. The PremiumClients CRM is the next step: a real estate CRM with AI agents, automation and multilingual follow-up, mapped to how your agency actually sells and installed with your team in 90 to 120 days.

    Built for agencies and developers selling to international buyers in Spain, Portugal, Italy, Cyprus, the Gulf and beyond.

    24/7Leads answered in the buyer's language, including nights and weekends
    12Languages for listing descriptions, translated automatically
    1Shared record for every buyer, property, conversation and deal
    €1B+In client sales and lead value handled by PremiumClients.ai systems
    The gap

    Why your current CRM is not the problem you think it is

    Inmovilla, Resales Online, Inmobalia, Witei, Sooprema, eGO, Casafari and Getrix are good at what they were built for: holding listings, sharing stock and pushing properties to portals. That is why most agencies use one of them.

    But listing software was never designed to run a sales operation. It does not decide who answers a Dutch enquiry at 23:00 on a Friday, what happens when the buyer does not reply, when a lead is handed from the call centre to a senior agent, or how a viewing turns into a reservation and a commission split.

    So agencies fill the gap with WhatsApp on personal phones, shared inboxes, spreadsheets and memory. That works with five agents. At fifteen it starts to leak. At fifty it is the main reason good leads are lost.

    • Portal leads waiting hours for a first reply while the buyer contacts three other agencies
    • Follow-up that depends on which agent happens to be busy that week
    • No clear owner when a lead moves between languages, offices or teams
    • Management reports rebuilt by hand every month, never fully trusted
    The next step

    Typical property software compared with the PremiumClients CRM

    You do not have to throw away what works. The audit decides what stays, what connects and what migrates.

    Typical property CRMPremiumClients CRM with Dominium
    First reply to a portal leadWhen an agent sees itWithin seconds, in the buyer's language, by an AI agent or routed to the right person
    ConversationsSpread over personal WhatsApp, email and phoneOne inbox for WhatsApp, email, SMS, calls, chat and social, attached to the contact
    Follow-upManual reminders, if someone remembersAutomated sequences per language, buyer type and stage, with 6, 12 and 24 month nurture
    Lead routingForwarded by handRules by language, area, budget, property type, availability and agent capacity
    Listings and feedsStored, published to portalsKyero, XML2U, REDSP and custom XML import, Idealista Partner API publishing, buyer matching
    Developers and new buildsA property field or a spreadsheetDevelopers, promotions, complexes and units as real records with exclusivity rules
    Deals and commissionsCalculated in ExcelOffers, reservations and multi-party commission splits tracked in the pipeline
    ReportingExports and spreadsheetsLive dashboards from lead source to closed deal, per agent, office and market
    What is inside

    One system for the whole funnel, from first click to commission

    01

    Real estate CRM and pipelines

    Buyer, seller, investor and developer pipelines with stages, owners and next steps that match how your agency works, not a generic template.

    02

    Multilingual AI agents

    Chat and voice agents that answer, qualify and book viewings around the clock in the buyer's language, then hand over to your team with a summary.

    03

    Workflow automation

    Routing, reminders, nurture sequences, no-show recovery, document chasing and task creation run automatically, with every edge case mapped.

    04

    Unified inbox

    WhatsApp Business, email, SMS, calls, website chat, Facebook and Instagram messages in one place, visible to the team and attached to the record.

    05

    Dominium Property Manager

    Our own property application: XML feeds, Idealista publishing, automatic listing translation, buyer matching, developments, transactions and an included MLS.

    06

    Dashboards and KPIs

    Speed to lead, conversion per source, viewings, reservations, revenue per agent and per market, live instead of rebuilt every month.

    Not just software

    Why a new CRM alone rarely fixes anything

    Many agencies have already switched CRM once and ended up with the same problems in a new interface. The software was not the bottleneck. The missing structure was: who owns which lead, what happens after the first call, which scripts the team uses, which numbers management watches.

    That is why the PremiumClients CRM is delivered as part of Dominium, a 90 to 120 day transformation. We restructure the sales organisation, write the SOPs, build the templates, train the team and only then switch the system on. Your agency ends up with a CRM that fits the way it should work, and a team that actually uses it.

    How switching works

    From your current setup to a CRM your team relies on

    01

    Paid audit

    We map your current tools, data, lead sources, team and processes, and show where leads and revenue leak. You receive a blueprint, roadmap and proposal.

    02

    Design

    Pipelines, routing rules, languages, handoffs, nurture paths and KPIs are designed around your agency before anything is built.

    03

    Build and migrate

    We configure the PremiumClients CRM and Property Manager, connect feeds and portals, and migrate contacts, properties and history.

    04

    Train and go live

    Your team is trained on the new process, not just the buttons. We stay alongside adoption and refine what the data shows.

    Questions

    Frequently asked questions

    What is the best CRM for real estate agencies in Spain?

    It depends on what you need it to do. Inmovilla, Resales Online and Inmobalia are strong listing and MLS tools. If your challenge is converting international leads, following up in several languages, routing leads across a team and reporting on revenue, you need a sales CRM with automation and AI agents on top of your property data. That is what the PremiumClients CRM provides.

    Can we keep Resales Online, Inmovilla or our current MLS?

    Often yes. The Property Manager imports Kyero v3, XML2U, REDSP and custom XML feeds, and many agencies keep their MLS while the PremiumClients CRM runs the sales side. The audit decides what stays, what connects and what migrates.

    What makes it an AI CRM?

    AI agents answer and qualify enquiries in the buyer's language 24/7, book viewings into your agents' calendars, follow up across WhatsApp, SMS and email and summarise conversations for your team. AI also helps with listing translation, buyer matching and prioritising which leads deserve attention today. Your people can take over any conversation at any time.

    Does it publish to Idealista and other portals?

    The Dominium Property Manager publishes to Idealista through the Partner API, including images, videos and virtual tours. Other portals such as Fotocasa, Kyero, Rightmove, Funda, Immoweb, Property Finder and Bayut can be connected through feeds or integrations. The exact portals and connection methods are confirmed in the audit.

    How long does it take to switch?

    The full Dominium transformation, including restructuring, SOPs, training and the CRM, typically takes 90 to 120 days. Parts of the system usually go live earlier. The sequence follows the audit.

    How much does it cost?

    Every engagement starts with a paid audit, scoped to the size and complexity of your agency. The audit produces the blueprint, roadmap and proposal, so you know exactly what the transformation involves before you commit to it.

    The next move

    See what your agency would look like on the next system

    Book a call to discuss your current setup. We will scope the audit and show you where the biggest gains are.

    Book your audit call
    A scoped, paid audit. A clear blueprint. Then an informed decision.